Become a training center

Our courses are thought all over the world by passionate and knowledgeable tutors. We predominantly teach courses live, in class, online or on location. Giving our students the best personal learning experience possible and all the time and opportunity to ask questions.

Do you have the skills and passion to teach whisky? In your own language and/ or in English? In class for a group of enthusiasts and/ or professionals? contact us and ask about opportunities, terms and conditions.

Look below what we have to offer and what we ask of you. If you need more information or want to inquire on how to become a certified training partner, click on the button below.

Inquire Now
Whisky Ambassador logo featuring a stylized 'W' within concentric circles and the words 'Whisky Ambassador' below.
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What We Offer

Do you feel up to the challenge? We offer you a way to teach about your passion and skills in whisky. And we’ll not leave you we’ll help you make it a succes.

  • We will train you and guide you to be the best version of a whisky tutor you can be.

  • We offer comprehensive and always up-to-date course materials to support you educating about whisky.

    What’s included

    • Detailed course notes covering whisky production, regions, styles, maturation, and tasting technique

    • Tasting sheets and guided tasting exercises to develop sensory skills

    • Flavor maps, aroma wheels, and whisk(e)y vocabulary lists for faster learning

    • Study aids and quizzes for self-assessment and exam preparation

    • Suggested reading lists and resources for deeper study

    • Instructor slide decks and lesson outlines for educators running classes

  • We use online exams and exercises to support your lessons and to test your students. Immediate results are available so you can support your students with feedback and the hand them the results of their exam.

  • Of course your students will want to have something to show for all the effort they have successfully made. We’ll provide you with official accredited certificates and lapel pins for you to hand out of send out to your candidates.

  • We will help you to put your courses to market. Online and whenever possible by supporting you live in market.

  • The Whisky Ambassador works on the basis of a limited yearly license fee and a per candidate fee.

    License fee

    We want you to commit to TWA and ask for a small license fee per year. The license fee then is re-embursed to the you as a discount on the first 10 exam fees.

    Exam fee

    Next to the licence fee there is a per candidate, per course exam fee. So as a training center you will only pay once per candidate. (per course means: The Whisky Ambassador, Advanced Whisky Ambassador, Gin Ambassador etc.)

What You Need

  • You are living the product and you ave either completed our courses successfully or are willing to do so. Of course we want every tutor to have successfully finished our courses!

    Your passion is evident from what you have done in the past! Your ‘whisky resumé’ is full of whisky!

  • Our tutors are professionals so we need you to own an officially registered business to be able to offer our education.